About
Ron Wheeler is founder and C.E.O. of Wheeler Advertising and an expert in market strategy, creative and media planning. In the course of his career in advertising, he has overseen more than 3,000 campaigns and has developed promotional plans for the smallest of dealers, as well as some of the largest, throughout the country. Wheeler Advertising currently works with dealers in the automotive, recreational vehicle and marine industry in over 35 states and in Canada.
He has authored the only book on Automotive Tier 2 Advertising entitled: “Unleash Tier 2 Advertising, Maximize Your Local Impact”
Ron has been a guest speaker at international, national, and state conventions. He has been a featured speaker at NADA, NADA 20-Groups and has conducted 2-day schools for NADA.
He is known for always being on the cutting edge of what it takes to drive dealership traffic.
Wheeler Advertising has offices in Arlington, Albuquerque, Birmingham and Newark. The agency group has been in business since 1983. Ron Wheeler is also the founder of Social Motive.
Wheeler Advertising and Salvation Army Do ‘the most Good’
Date: 08 Dec 2011 | Posted by: admin | General | 0 Comment |
Here at Wheeler Advertising and Social.Motive, we're all about giving back to our community and others across the country. So, as expected, our hands have been full this time of year. They've been full of goodies given to the soldiers down the hall from us on Veterans Day, canned food collected for a local family shelter and Salvation Army kettles from volunteering at our local mall! You see that we walk the walk, but we also talk the talk. We encourage our clients to get involved with charities close to their hearts and in their...
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Are You Doing Social Media Right?
Date: 19 Aug 2011 | Posted by: admin | Hints and Tips | Tags: building relationships,facebook best practices,Online Brand Integration,Social Media for Business,Social media tips | 0 Comment |
When I was little -- long before I ever knew advertising was a career -- I fell in love with taglines. But I wasn't the only one, people my age still quote the age old Nike tagline: Just Do It, and (I'm sure I'm dating myself) Kentucky Fried Chicken's: We Do Chicken Right. The reason people like quoting and making puns out of those now clichés is because even after all those years, those words still ring true. Just two days ago I sat across from a prospective client of mine who was considering having us build a Social Media program...
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Have you ever seen the movie Minority Report? I'm not a a science lover, but I do love the occasional tech-heavy sci-fi movie, and Minority Report (2002) definitely delivered. Set in the year 2054, shoppers can pay for purchases and are even served ads with a simple scan of their eye’s retina! In a classic instance of life imitating art, imitating life a company called the Hoyos Group has developed a device that unlocks your web accounts using your eyes, without you having to ever type in the password! The makers say using Eyelock...
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Why Social Media Isn’t Going Anywhere
Date: 02 Aug 2011 | Posted by: admin | Facebook,Hints and Tips,Online Reputation Management,Social,Twitter | Tags: Automotive blogging,best social media platforms,facebook for business,facebook for car dealers,facebook marketing,internet marketing,linkedIn,online reputation management,social marketing,social media,social media for businesses,social motive,social network review,wheeler advertising | 0 Comment |
Sometimes when I tell people what I do for a living they don't really get it. I mostly get responses along the lines of, "So you play around on Facebook all day?" or "All you do is write a status update?" or "You better start looking for a new job, because that won't last." While all of those statements are vastly untrue, the worst is the assumption that I will be out of a job when this "social media fad" is over. Social media is not a trend or something like Giga Pets that we will all get really excited about (I wont lie. ...
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Richmond Ford Lincoln Joins Social.Motive
Date: 28 Jul 2011 | Posted by: admin | Facebook,Online Reputation Management,Social,Twitter | Tags: Ford,integration,Press Release,Richmond Ford Lincoln,Ron Kody,SEM,SEO,social advertising,social media marketing,wordpress | 0 Comment |
RICHMOND FORD LINCOLN JOINS FORCES WITH SOCIAL.MOTIVE Arlington, TX, July 28, 2011 – Social.Motive, an Arlington, Texas-based Social Media Marketing company, recently announced the signing of its newest client, Richmond Ford Lincoln, a 5 time Ford President's award winner . Effective immediately, Richmond Ford Lincoln has retained Social.Motive to integrate its Social Media platform with Traditional Advertising and grow its Social Media Marketing program. “We’re excited about working with Richmond Ford Lincoln because they carry...
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People from all over the world are diving head first into Google+ and have begun learning and sharing about their experiences on the new mega-site. As we navigate our way through the applications and abilities, the basic function of the Circles can really make or break how you interact on the site. But how do you make the most out of your circles? Stephanie Buck at Mashable has listed 7 Ways Google+ Users Are Getting More Out Of Their Circles: 1. Sourcing Technology writer +Mike Elgan will directly address people that circled...
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Social Media Branding Rules to Follow
Date: 25 Jul 2011 | Posted by: admin | Hints and Tips | Tags: Online Brand Integration,social media for businesses,Tips and Hints | 0 Comment |
Whether we realize it or not, we take in a surprising amount of information about companies and products just based on what we see. Most companies have some semblance of a recognizable image or images which help consumers identify their brand—think McDonalds’ golden arches or the Apple logo. Beyond pure recognition, logos and other visual elements can help to build a personality for your brand and to communicate about the services you offer. For example, if you’re a company that sells traditional, formal stationery, your customers...
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LinkedIn Becomes More Student Friendly
Date: 19 Jul 2011 | Posted by: admin | Hints and Tips,Twitter | Tags: Automotive blogging,best social media platforms,facebook for business,facebook for car dealers,facebook marketing,internet marketing,linkedIn,online reputation management,social marketing,social media,social media for businesses,social motive,social network review,wheeler advertising | 0 Comment |
LinkedIn is great social site to build contacts, connect with employers, look for an employee, connect with old classmates, or advertise your business, but it can be confusing for a college student or a recent grad. Students are different from your average LinkedIn user because they don't have a lot of work experience or business contacts, but LinkedIn has now made it easier for students to become better LinkedIn users. LinkedIn has added a section that is specifically for students and allows students to add their achievements including...
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How do I get my Facebook contacts to Google+? Watch this!
Date: 15 Jul 2011 | Posted by: admin | Hints and Tips | Tags: best social media platforms,facebook for business,facebook for car dealers,facebook marketing,Google,internet marketing,linkedIn,online reputation management,RV social media,social marketing,social media,social media for businesses,social motive,social network review,wheeler advertising | 0 Comment |
Now that I have entered the wonderful world that is Google+ I am thinking about a few things.... 1: I am on social media overload this week 2: It's not easy to search one by one for all 1,000 of your Facebook friends on Google+. As I sat there frustrated and to the point of screaming I found this great video that tells you just exactly to exploit the relationship between Yahoo and Facebook. Enjoy these helpful tips and hints. I know I did! httpv://youtu.be/KoR0lirqRWE
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Hemlock Hill RV- A Social Media Success Story!
Date: 12 Jul 2011 | Posted by: admin | Facebook,Social | Tags: best social media platforms,facebook for business,facebook for car dealers,facebook marketing,internet marketing,linkedIn,online reputation management,RV social media,social marketing,social media,social media for businesses,social motive,social network review,wheeler advertising | 0 Comment |
One of our clients, Hemlock Hill RV in Connecticut, has embraced social media and are always up for new and fun ways to to interact with their customers and future customers. Since signing up with Social.Motive in November, they have done multiple contests, giveaways, sale promotions, a Disney Sweepstakes, and plan on doing a Facebook charity drive in the near future. Many businesses pages run contests, but what makes Hemlock Hill RV's social media program stand out? Targeted Facebook ads Many people think that the more people...
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